Optimism your feed

Bring a smile back to your social media

Watch the film
People enjoying camping with smiles, embracing the power of optimism. People enjoying camping with smiles, embracing the power of optimism. People enjoying camping with smiles, embracing the power of optimism.
Have you noticed your algorithm has gotten a little unpredictable?
  • Pink spiral icon.

    When you get bored, do you find yourself scrolling through social media, wondering where the fun went? Somehow it often feels like we're now stuck in an algorithmic loop of doom and gloom.

  • Emoji with a sad expression.

    The numbers don't lie: Our survey showed that 52% of people felt they received a similar or greater amount of negative content in their feeds compared to positive content. Additionally, 25% of people felt that negative content in their feeds made them feel anxious and unhappy.1)

  • LG's smiling face logo.

    As LG is all about 'Life's Good', we took this seriously. With Optimism your Feed, we spread optimism on your feed to make it a place you can truly enjoy.

  • Smartphone icon.

    So, where can you find these positive things? Right here. While enjoying the playlist LG has curated, you can bring a smile back to your algorithm.

  • 1) Survey Methodology

    • Timings : 26.04.2024 - 02.05.2024
    • Countries : USA, Mexico, Brazil, Germany, France, UAE, KSA, Vietnam, South Korea, India, Australia
    • Method : Quantitative questionnaire online survey through Dynata’s proprietary panel

Let the optimism begin!

Man wearing a colorful jacket, red beanie, and pink shoes, smiling and posing indoors.
Woman speaking inside a car with the text 'I'm gonna be okay no matter what' at the bottom.
Close-up of a surprised prairie dog, evoking a humorous expression.
Person reading a book in a cozy, plant-filled room, radiating warmth and tranquility.
Woman with long dark hair smiling and holding a piece of sushi close to the camera.
Group of people enjoying an activity at a table, highlighting moments of connection and joy.
Blue-glasses-wearing woman in a red sweater, smiling with the text 'HAPPY SCROLLING' at the bottom.
Man dressed in a bright yellow outfit giving thumbs up, showcasing confidence and joy.

How to join
#optimismyourfeed

Image of the lge_lifesgood TikTok playlist screen, Optimism your feed.

Step 1

Search for @lge_lifesgood in Tiktok or click the link below. Find Optimism your feed and get scrolling!

Screen image of liking and commenting on the life's good playlist on TikTok.

Step 2

If find content enjoyable, engage with it by tapping, liking, or commenting and sharing. This will give your algorithm that extra boost.

Screen image of sharing the life's good playlist on TikTok.

Step 3

Share this playlist with your friends and family whose feeds could do with a glow up!

Click here to watch playlist

Introduce
our optimism squad

Xavier Mortimer

Magician Xavier Mortimer dramatically extending his hand.

Optimism is an inspiration.
I want to make people smile.

Xavier Mortimer

Tina Choi (Doobydobap)

Tina Choi playfully holding a piece of kimbap near her eye.

I want to make my viewers’ lives good, through consuming content.

Tina Choi (Doobydobap)

Casey Fiesler

Casey Fiesler is smiling brightly while wearing a headset.

We can choose to watch more positive content.

Casey Fiesler

Karol Stefanini

Karol Stefanni smiling, holding a white pen.

Happy to help make social media a good place again.

Karol Stefanini

Victoria Browne

Victoria Browne gently smiling with her chin on her hand.

You have every right/ability to be present in your life!

Victoria Browne

Josh Harmon

Josh Harmon covering his ears in front of a drum set under lighting.

Better content leads to a better life.

Josh Harmon

Spread your optimism vibe in social media!

What brings a smile to your face? What is the most memorable moment in your life that you'll never forget? Share your optimism moments in your daily life with us. Let’s make a movement to spread optimism on social media! #Optimismyourfeed #LifesGood

Instagram story
Step 1

Tap @lg_global story highlight named #LifesGood

Screen image of lg_global Instagram.
Step 2

Tap “Add yours” sticker to share your optimism moments

Screen image of "Add yours" sticker on Instagram story.
Step 3

Tag @lg_global and upload it to your story

Screen image of posting Instagram story.
Share your optimism
Two people with snorkeling gear underwater, casually chilling.
Smiling woman in a pink hoodie running on a sunny day.
Cuddling a content, sleeping orange cat.
A laughing child with a wide smile.

Learn more on our stories

Why we embrace bold optimism?
Explore the reasons behind our strong belief.

Discover Life's Good
Dear @Ricky Kim , For AU Popup, Please check HTML below. Thanks.
Pay with Zip

Shop now. Pay later. Always interest-free.

  • cart

    Add your favourites to cart

  • checkout

    Select Afterpay at checkout

  • Log into or create your Afterpay account, with instant approval decision

  • installment

    Your purchase will be split into 4 payments, payable every 2 weeks

All you need to appply is to have a debit or credit card, to be over 18 years of age, and to be a resident of Australia.

Late fees and additional eligibility criteria apply. The first payment may be due at the time of purchase. For complete terms visit afterpay.com/en-AU/terms.

LG Electronics Australia is offering Afterpay to online customers for orders up to the value of $3,000.

Click below to find out more : How it Work and FAQs

zip
An account for everyone

Choose the buy now, pay later account that suits you best.

picture
Repay your way
Choose how you pay - weekly, fortnightly or monthly.
picture
Shop just about everywhere
Shop at all your favourite places, online and instore, with the Zip app.
picture
Rewards
Exclusive cashback offers when you shop, simply check the Zip app*.
Most popular
icon-payment-au-zip-pay

Up to $1,000

Interest free always

For everyday spending, from fashion to fitness, eyewear to electronics, pet care to bills.

  • Interest free always1

  • Flexible repayments

  • No establishment fee

  • $9.95 monthly account fee

    Pay your statement closing balance, in full, by the due date and we'll waive the fee.

  • Tap to pay everywhere Visa is accepted**

icon-payment-au-zip-money

Up to $1,000

Bigger purchases

For buying that road bike, new sofa or renovating your home.

  • Interest free for first 3 months1

    Retailers may offer longer interest free terms (6-60 months). At conclusion of the interest free period, interest will be charged at the standard annual rate 25.9%.

  • Flexible repayments

    Enjoy the freedom to set your schedule to weekly, fortnightly or monthly.

  • One-off establishment fee

    A one-off establishment fee may apply for new customers.

  • $9.95 monthly account fee

    Waived if you have nothing owing.

  • Interest free instalment plans2

    For purchases over $300 we'll automatically set you up to repay in equal instalments to help you avoid interest charges.

1. Zip Pay

Minimum monthly repayments are required. A monthly account fee of $7.95 applies andis subject to change. Pay your closing balance in full by the due date each month and wellwaive the fee. Available to approved applicants only and subject to completion of satisfactoryc redit check. Other charges may be payable. T&Cs apply.

2. Zip Money

Available to approved applicants only and subject to completion of satisfactory credit check upon application. Instalment plan splits eligible purchases of $300 and above into equal repayments within the interest free period. Eligible purchase excludes Zip bills and gift cards. A monthly account fee of $7.95 applies and a one off establishment fee may apply for new customers. Additional charges may apply, see T&Cs. Under the contract, minimum monthly repayments are required. If you turn off instalments, all future transactions will be reverted to the minimum monthly repayment. Paying only the minimum monthly repayment amount will generally not repay out the purchase within the interest free period. Any balance outstanding at the expiry of the interest free period will be charged at the standard variable rate, 25.9% per annum as at 1 May 2023. Interest, fees and charges are subject to change. Terms & Conditions apply and are available on application. See your contract for further details. Credit provided by ZipMoney Payments Pty Ltd (ABN 58 164 440 993, Australian Credit Licence Number 441878).

Rewards are redeemable when you reach the Rewards Goal. See Promotion and Reward Program T&Cs for more details
Tap to pay in store available with Zip Pay only. Use the Card everywhere that Visa contactless payments are accepted in store. Card T&Cs apply. Single-use card available with Zip Pay and Zip Money only. Use the Card everywhere that Visa contactless payments are accepted online. Card T&Cs apply